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Coming off the back of a star-studded summer campaign with Paris Hilton, Ciara Miller, and Rob Rausch, Old Navy has brought back the iconic “It’s Old Navy” series for fall. With a statement cast of Cardi B, Paloma Elsesser, Brooks Nader, Quenlin Blackwell, Haley Baylee, and Wisdom Kaye, the brand is turning heads again. The celebrities, models, and influencers showcase fall’s “Most Wanted Denim” lineup in a cinematic Wild West video full of drama and humor, officially debuting on August 5.

“This campaign celebrates the enduring spirit of American denim with bold silhouettes, bold personalities, unmistakable style, and the belief that everyone deserves great denim at an incredible value,” said Old Navy’s chief creative officer Zac Posen in a press release.

Highlighting curves and volume, the lineup includes the all-new Arc Jean — the brand’s modern take on a barrel style — plus returning favorites like the High-Rise Wide Leg, Baggy Barrel, and Low-Rise Baggy Jeans starting as low as $22.

To go behind the scenes of the campaign, Refinery29 spoke to Haley Baylee (aka Haley Kalil). You likely know the influencer and model from her satirical TikToks, Glambot red carpet videos, Sports Illustrated photoshoots, or the TIME100 Creators list. Now starring in her first-ever Old Navy campaign, she shares her longtime love of the brand, her experience on set, her favorite denim silhouette, and how she’s styling it for fall.

The Interview

Refinery29: How does it feel to star in an Old Navy campaign? Have you been a longtime fan?

HK: Oh yeah. I mean, I grew up — not to put an age on myself, but I’m 33 — watching Old Navy campaigns play on my TV. And they were always so iconic. They had this iconic celebrity of the moment. It was always fun and bright and cool.

It’s where I got all my sweaters from when I went to school. You knew that school was starting when you’d see the Old Navy sweater and jean campaigns drop for fall. I grew up watching Old Navy campaigns, grew up idolizing Old Navy, grew up wearing Old Navy. So now to see myself in a campaign with somebody like Cardi B… I mean, it’s insane. It’s actually insane.

R29: Is there a specific Old Navy piece you remember having as a child?

HK: I had this bright blue sweater — I could probably find a photo of me in it. I’ll have to ask my mom because I’m actually at her house right now. But it was this bright blue sweater with a collar that was a little thicker, and it had stripes on it. I was obsessed with it. I wore it all the time.

R29: You mentioned Cardi. It’s a very star-studded campaign. Was there anyone in particular you were really excited to meet or work with?

HK: I’m obsessed with Cardi, of course. She was number one, because not only is she beautiful, but she’s hilarious. I’ve known Wisdom for quite a long time — we’ve worked together on projects before, so I was excited to work with him again. And then I had never met Quen before. I was really excited to meet her because I watch her cooking show and I think she’s such a baddie. She’s fantastic.

R29: Did you have a favorite part of shooting the campaign?

HK: They had Wisdom and I in a scene together where we were running back and forth, stealing jeans from this small little window like Bonnie and Clyde. We just had a blast. We’d be in there yapping, then they’d call “Action” and we’d run out, grab the jeans, then run back inside. It felt like you were a kid on set.

R29: Were there any standout silhouettes from the fall collection?

HK: Oh, the baggy. Definitely the low-rise baggy. If you see any of my content, you know that I’m usually in low rise — it just fits my body better, and it feels like you’re wearing pajamas. These were the perfect low rise because they don’t come up too high. Some styles are labeled low rise but are really mid-rise. This one is an actual low rise. And if you want a really intense boyfriend fit, just size up. When I was doing my fitting, I sized up and it was the perfect amount of baggy.

R29: Any tips for styling low-rise jeans? What tops do you like to pair them with?

HK: It really depends on your personal style. Mine is a mix — sometimes a little feminine, but I prefer to dress a little more boyish. If I want to drown in my clothes, which I love, I’ll do a big baggy graphic tee, a baggy jean, maybe a little belt, and tuck part of the shirt in if I want to.

Or I love a cropped tank top with a low-rise baggy jean so there’s a little distance between the pant and the end of the top. It’s enough to showcase your figure while still being comfortable.

R29: What is your go-to fall outfit formula?

HK: I’m such a comfy person. Clothes that are too tight can overstimulate me — I’ll start picking at them and then I’ll just want to go home and change. Finding the balance between fashion and comfort is something I’m still navigating.

But I think it’s low-rise baggy jeans paired with a really nice boot. A great boot can always elevate a look. And then a leather jacket that’s a little fitted in the waist but slightly baggy on the sleeves and shoulders — you get that really pretty triangular fit, and the baggy pants add volume on the bottom. It looks great and it makes you look tall.

R29: Which fashion trend are you most excited to try this fall?

HK: It’s crazy — I never thought this would come back, but fashion really is circular. All the stuff I wore as a kid is coming back around: jellies, baby doll tops, the 2016 triangle bikini. When I saw it on Love Island I thought, “Oh my gosh, it’s all coming back.” The Juicy Couture tracksuits, the Uggs — that whole mall-culture vibe is returning, and I’m stoked because I have some vintage pieces from that era I’m excited to pull out of my closet.

My mom always told me: “If you keep things long enough, they will come back into style.” I used to not believe her. But it all comes back around — just in a slightly different way. And I’m like: “I know how to dress like this because I dressed like this when I was 14!”